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Pape Kenworth

Environmental Initiatives

Facility designs and practices include:
• Stormwater collected on-site is treated prior to discharge (oil/water separator treatment when conveyed to municipal storm sewer).
• Site grading designed to prevent stormwater sheet flow migration to adjacent properties.
• Vehicle wash facilities covered and isolated from rain water intrusion
• Highly reflective wall coverings and skylights to improve light efficiency
• Recycling, if available, of products which include but are not limited to paper/cardboard, metal, batteries

Community Involvement and Civic Responsibility

• United Way (CA & OR)
• Breast Cancer awareness
• Crime Stoppers- Fresno/Bakersfield
• Local school programs
• Local park rebuild (Fresno CA)
• Central Point Rodeo
• 4H animal sponsorships
• Roseburg Marching Band
• Thurston High School Athletics
• Bend High School Baseball Team
• Goodwill Medford
• Corvallis Knights Baseball Team
• Eugene Generals Hockey Team
• Central Point Little League

Customer Education

New product introductions:
• Territory Sales Managers perform customer training and explain benefits and features during the sales process.
• Product Support Reps hold customer nights to educate customers on new parts and programs.
• A dedicated call center handles any issues once the customer takes delivery of the truck. Services would include but not limited to interpreting fault codes and advising customers of pending issues; calls on behalf of customers to other OEM dealers to schedule trucks and assist as needed to get trucks back up and running with as little interruption as possible; assisting customers with preventive maintenance programs and applications; customer training on new service related programs such as the new KW TruckTech + system, and other software related programs that customers may use in their own shops; warranty interpretation and processing.

Staff Education & Training

     Pape utilizes Kenworth’s Training Tracks program to provide Sales, Parts and Service education on product and programs. Pape has a continuing education program that allows members the opportunity to further their education if it relates to their career and future opportunities within the company. The company also works with local tech schools and colleges and assist in providing equipment to their programs to better the quality of students that may come to work for the dealership.

Marketing Efforts

• Digital- Social Media advertisements (Facebook, Twitter, LinkedIn, YouTube, & Google+)
• Print- local and national publications, magazines, and directories.
• Radio
• Website and Blog
• Mailers & Flyers
• Billboards and outdoors ads

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